A recent example: When Gwen Stefani launched her new album Spark the Fire, Swyft created a free sticker pack and distributed it on several of its messaging apps. It was downloaded almost a million times and sent between users seven million times, resulting in 41 million impressions in 10 days. Such campaigns cost anywhere from $50,000 to $250,000 for brands, Wray says.
北京“限竞房” 打起价格战 同质化造成选择困难
位于第三位的是收入5.95千万的Fleetwood Mac，尽管这支乐队有三位男士，它也以拥有两位备受瞩目的女星为荣，她们是史蒂薇.妮克丝和最近回归的克莉丝汀麦克，是她们造就了本次上榜。乐队的巡回演唱会On With The Show在打分期间共有86场演唱会，在每个城市平均挣得超过1百万。
Nothing Gold Can Stay
“We have not really assumed China will get better in the rest of the year,” said James Quincey, Coca-Cola’s chief operating officer. He said juice sales fell double digits in the second quarter in the country and Coca-Cola drinks dropped single digits.
Oops. Better luck in 2015, everybody.
“I think the best way to engage young people in the process is to win,” he says.
A Beijing cancer specialist who didn't want to be named said on Sunday that although there is no excuse for compromising scientific credibility, the incident reveals a widespread dilemma facing Chinese physicians who struggle to strike a balance between overloaded daily work schedules and academic requirements, primarily publishing papers to secure professional development and promotion.
6. Cancer Mortality Rate